Who’s On Your Team? Ft. Soca Passion || BRANDING BLOOPERS

Building a brand is no easy task. Many Caribbean creatives quickly realize that in order to make money from their craft, they have to become solopreneurs who take on the arduous task of building their brand from the ground up. This work often requires many long days and sleepless nights, On one hand that level of investment in building their brand develops a strong sense of commitment to seeing it succeed. On the the flip side, the commitment to brand building often requires a lot of sacrifice like missed time with family and little to no free time. But what if there was an easier way ?

In this episode of Branding Bloopers, Founder of Soca Passion, Dane McAlpin speaks on a possible solution. He built a memorable brand as the curator of premium Caribbean events in the Houston, TX area and beyond. Along the way, he discovered a solution to address the issue of trying to do to many things while building his brand. Click on the link below for more.

SOUND OFF: Do you agree with Dane’s solution?

  • Video: Prothro Productions

Stay connected with Dane at: Instagram

BRANDING BLOOPERS is a series focused on having open conversations about the mistakes (bloopers) Karibbean Kreatives make while building their brands with the goal of educating others on what they can avoid.


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MISSION: To elevate the brand of Caribbean culture in the fields of MUSIC, BUSINESS and the ARTS by celebrating the work of cultural ambassadors while advocating for upcoming Caribbean talent1.


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