Koffee Came In Like A Rapture At Coachella
‘Luck is what happens when preparation meets opportunity’~ unknown
It was much more than Koffee performing at Coachella (one of the largest music festivals in the US that attracts over 99,000 people daily).
It was about Koffee and her team thinking steps ahead and understanding the value of preparation and timing. Her album, GIFTED, was released a few weeks before her gracing the Coachella stage. This gave Koffee the opportunity to attract an entirely new group of listeners to her album.
A valuable lesson for all Karibbean Kreatives on thinking ahead and being prepared for any & all brand building opportunities.
📸 @amzyobhr (Cover)
🎥 @aqtentertainment || @jasonskywalker
2BKaribbean264 Posts
MISSION: To elevate the brand of Caribbean culture in the fields of MUSIC, BUSINESS and the ARTS by celebrating the work of cultural ambassadors while advocating for upcoming Caribbean talent1.
0 Comments