Only Successful Kreatives Know This Brand Secret-BRANDING BLOOPERS
We are living through unprecedented times. Many Caribbean creatives have to really push themselves to continue to be creative and inspired. The pandemic has forced many of us to wade through murky waters of loss of people dear to us, loss of income and loss of an audience who tangibly appreciates our craft.
Yet, despite this, some creatives seem to be thriving during this time. What are they doing differently?
I recently stumbled on one of the key brand secrets to the success of some of the best Caribbean creatives. Press play on the video to access it.
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Branding Bloopers is a series where we have transparent conversations about the mistakes we make building our brands, to help others avoid the same.
SOUND OFF: Do you think using this secret can improve your creative brand?
MISSION: To elevate the brand of Caribbean culture in the fields of MUSIC, BUSINESS and the ARTS by celebrating the work of cultural ambassadors while advocating for upcoming Caribbean talent1.