Your Small Business Can Fail Without This; T.M.C. || Caribbean Business Spotlight
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Almost 99% of small businesses fail within the first 5 years because they fail to plan properly-Austin Thompson
SMALL BUSINESS SUMMIT
MAY 19th-21st,2016 || Keller Graduate School Of Management || 3505 Koger Blvd, Duluth, GA || 9:30am-3:30PM
You think you’ve got it together don’t you? You’ve found your passion and you’ve finally decided to take the leap and pursue it whole-heartedly. You come up with a business name and logo; print t-shirts and business cards with your tag-line, set up your social media accounts and a website and then tell all your friends and family to stay tuned because its about to be on. And then, one year into it, you are drowning in bills, time management is a constant struggle and you hear those creepy sounds of defeat whispering in your ear. In your alone time the question keeps playing in your mind; What should I have done differently? Its a played out skit for many budding entrepreneurs. Cultural artisans are especially notorious for ignoring the analytical side of their business in favour of more creative pursuits.
What could you have done differently you ask? Well for starters, you could have hired someone with the expertise to ensure that you have access to the right information, detailed business analysis and financial projections that take you closer to success. And that’s where Thompson Management Consulting (T.M.C.) steps in. This small business consulting firm offers everything entrepreneurs need to be successful, especially in the 0-5 year cycle of their business.
Listen to Austin speak on some secrets to small business success
This includes services in business planning, marketing planning and financial planning. Austin Thompson, founder of Thompson Management does the necessary research, economic analysis, industry analysis, operations planning, strategic planning and financial planning to name a few. This is especially useful for small business owners who don’t necessarily like numbers. For Thompson, financials and numbers are an essential ingredient to determining annual growth, revenue and profit margins. And for him, these play a critical role in determining your direction, vision and mission as a small business.
Thompson believes that his firm can open the doors for small businesses to leverage resources and diversify their marketing strategies. This native son from Guyana sees this as a critical corner stone for the success of any small enterprise; more so because statistics are stacked against their success.
Another cornerstone to business success according to Thompson, is effective branding. In his opinion, branding serves three (3) main purposes.
- It builds your credibility as a business
- It gives you an effective presence in the marketplace
- It builds a connection between you and your intended market
Austin is committed to sharing these success tools with Caribbean business owners, actually, with all business owners through his company’s upcoming Entrepreneurship & Small Business Summit. This 2 day workshop takes place on May 19th and 20th at Georgia Piedmont College in Lawrenceville, GA. This free event is in its’ 3rd year, and, is building a reputation for its’ quality discussions led by distinguished speakers. This year participants can look forward to topics such as the 5 Cs of credit, small business planning, social media marketing, and even, nutrition tips for busy entrepreneurs . This event is part of the National Small Business Week initiative that takes place in the month of May. Thompson references the resolution that was passed in Congress in 1963, led by President John F Kennedy as the starting point for this week long spotlight on business activities. In his words, ‘It’s a time to celebrate the ‘visionaries, risk-takers and leaders.’
According to Thompson,
small business is vital to the success of the economy, after all they are responsible for 66% of the jobs that are created.
This year’s theme is Empowering Entrepreneurs; Growing Entrepreneurship and that’s exactly what Thompson Management Consulting is planning to do. You don’t have to go looking for the resources, he will bring it to you. If you have a business idea, an established business or just want to challenge yourself, then this summit is the place for you. We look forward to seeing you there!!
For more information on Attending or Sponsoring the Event:
SOUND OFF: What topics would you like to see covered at the Entrepreneurship & Small Business Summit?
MISSION: To elevate the brand of Caribbean culture in the fields of MUSIC, BUSINESS and the ARTS by celebrating the work of cultural ambassadors while advocating for upcoming Caribbean talent1.