Every year, like a child waiting to open Christmas gifts, the marketer in me eagerly awaits Machel Montano’s campaign for the Carnival season. His marketing team never fails to inspire awe…
CARIBBEAN MUSIC & MUSICIANS
Shaggy & Friends Benefit Concert Was A Big Deal And Not For the Reason You Think Yes, it is a very big deal that the annual Shaggy & Friends Benefit…
SOCALYPSO Was An Incomparable Music Production Of All The Best Parts of Caribbean Music Caribbean people are always eager to see a great production.. ..it could be a show,a party…
Kes the Band (otherwise known as KTB) have been understated heavy weight brand ambassadors for soca music for a very long time. The team often makes a big splash on…
SOOOOO WHAT IS A RIDDIM? According to Wikipedia, Riddim is the Jamaican Patois pronunciation of the English word “rhythm”, but in reggae, dancehall, calypso, soca, and reggaeton parlance it refers…
If you enjoy Caribbean music, there is a high likelihood that you’ve heard references to a ‘riddim’ (rhythm) more than once. Many West Indians assume that everyone knows what they…