A series highlighting Caribbean artistes who use innovative marketing moves to differentiate their brand and music. Vote for your favorite. In my opinion, it is always worth celebrating Caribbean…
CARIBBEAN MUSIC & MUSICIANS
Ellie Manette, credited for being one of the inventors of steel pan music, has died. The steel drum (steel pan) is widely known as the only acoustic instrument developed in…
The best investment a Caribbean artiste can make is in laying the right foundation of their musical business house. By Marissa Williams & Yaadman Etan Some do it…
A series highlighting Caribbean artistes who use innovative marketing moves to differentiate their brand. This week is our soca edition, where we highlight two artistes who broke through the information…
Visual Branding can take the marketing strategies of Caribbean artistes to a whole new level. Less than 10 seconds. That is the average attention span of humans these days. Close…
International Reggae Day has been celebrated annually on July 1st for the last twenty plus years. Annual celebrations highlight the global influence of Jamaican music and culture. The overall objective…