A reggae artiste from the island of St. Thomas in the U.S. Virgin Islands , Pressure has been on a very focused mission of spreading music and culture throughout the Caribbean diaspora. What is unique about Pressure Buss Pipe is that he has carved out a niche within his chosen genre of music and owns that space by staying laser focused on developing his skills. He continues to stay true to roots and culture no matter what is trendy at the time. Pressure is also passionate about giving back to his country. He has sought out ways to diversify his brand, but is fully aware that he is unable to execute all of these ideas by himself. He engaged a larger team of trusted friends to execute on some of his ideas such as his Culture Fridays event. (Marketing Tip).