A Moment of Silence for Marketing Brilliance with SPICE & VOICE | Marketing Moves

A series highlighting Caribbean artistes who use innovative marketing moves to differentiate their brand and music. This week we feature dancehall queen, SPICE and soca monarch winner, VOICE. Vote for…

 
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Kevin Lyttle Reveals Secrets To Thriving in the Soca Business

Kevin Lyttle continues to pioneer for soca music and the Caribbean with his music and business ventures. He has a piercing voice, a signature style and a business minded approach…

 
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Olatunji and Dalton Harris Move Forward on XFactor-Who Cares?

Thoughts on Marketing Caribbean Music from a Marketing Professional Who Works in Music. Olatunji Yearwood and Dalton Harris are making history for Caribbean music. They are both bringing global attention…

 
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Miami Carnival Raises The Bar For Marketing Caribbean Carnivals

Miami Carnival raised the bar on how Caribbean Carnivals should be marketed in North America. They were able to increase awareness of an already strong brand not only in Florida…

 
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Monster Marketing Moves by Caribbean Artistes featuring Rihanna and Kymani Marley

A series highlighting Caribbean artistes who use innovative marketing moves to differentiate their brand and music. Vote for your favorite.   In my opinion, it is always worth celebrating Caribbean…

 
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Marketing Tips for Caribbean Musicians from the Best-#1 CREATE AN EXPERIENCE

This is the first of an ongoing series on marketing tips that most dominant musical brands of the Caribbean use to distinguish themselves in the market.   The music industry is…

 
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