CARIBBEAN MUSIC

Ellie Manette Leaves A Musical Legacy Fitting Of A True Visionary

Ellie Manette, credited for being  one of the inventors of steel pan music, has died. The steel drum (steel pan) is widely known as the only acoustic instrument developed in…

 
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How To Lay The Foundation For Your Musical Business House || Music Mondays

The best investment a Caribbean artiste can make is in laying the right foundation of their musical business house.     By Marissa Williams &  Yaadman Etan Some do it…

 
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Monster Marketing Moves By Caribbean Artistes featuring Olatunji Yearwood, Bunji Garlin and Busta Rhymes

A series highlighting Caribbean artistes who use innovative marketing moves to differentiate their brand. This week is our soca edition, where we highlight two artistes who broke through the information…

 
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Visual Branding Can Be A Powerful Marketing Tool For Caribbean Artistes

Visual Branding can take the marketing strategies of Caribbean artistes to a whole new level.   Less than 10 seconds.  That is the average attention span of humans these days. Close…

 
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International Reggae Day and the Marketing Mastery of Reggae Music

International Reggae Day has been celebrated annually on July 1st for the last twenty plus years. Annual celebrations highlight the global influence of Jamaican music and culture. The overall objective…

 
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Nailah Blackman Hits Soca Gold with BET Awards Nomination

Nailah Blackman nominated for BET Awards Best New International Act In less than two years, Nailah Blackman is well on her way to becoming one of the most recognizable brands…

 
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