CARIBBEAN MUSIC

CARIBBEAN MUSIC

Devon Matthews and 2Bkaribbean

The Journey & Legacy of Entertainer, Devon Matthews

Without the darkness we cannot really appreciate the light. This sums up exactly how I feel about the sudden death of rising music star and radio personality, Devon Matthews.  Even…

 
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Blue Ocean Strategy Soca Industry 2BKaribbean

How Can the Blue Ocean Strategy Elevate the Soca Industry? (Part 2)

This is a follow up to our MUSIC MONDAY post, highlighting the interview of Bunji Garlin on Hot 97 FM. Mr Garlin raised some solid points on areas that are negatively…

 
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Bunji Garlin 2Bkaribbean Hot 97

Does The Plague of the Soca Industry Come from Within Its Own Community? (Part 1)

In my opinion Bunji Garlin is a soca ambassador extraordinaire. He has established a brand as one of the strongest lyricists in the soca field under the moniker the ‘Viking…

 
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Lyrikal 2BKaribbean Ghana 2

Lyrikal Heads To Ghana To ‘Dance Calypso’

Trinidad and Tobago’s Soca sensation Lyrikal has embarked on another musical journey, this time to Africa. He has teamed up with one of the fastest rising female entertainers in Ghana,…

 
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Kevin Lyttle and 2BKaribbean

Soca Song ‘Turn Me On’ Ranked the Best Dancehall & Reggaeton Chorus of the 21st Century

It is a song that has been inspiring hip gyrations and slow wining since it burst on the scene in 2001 and it has not stopped haunting soca music lovers…

 
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Marketing Tips and 2BKaribbean

Marketing Tips for Caribbean Musicians from the Best- #2 BRANDING

This is an ongoing series on marketing tips that most dominant Caribbean musical brands use to distinguish themselves in the market.   Consistent and Recognizable Imagery and Messaging It sounds so…

 
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